Microsoft Dynamics AX for Retail

Microsoft Dynamics AX is an Enterprise Resource Planning (ERP) system that helps speed up organizational processes by securing all organizational data on a centralized database; this means that data from all departments, divisions and subsidiaries or outlets is available in one data-bank.

When it comes to catering to the retail industry, Microsoft Dynamics for Retail simplifies the complexities at the backend, allowing retailers to focus on engaging with their customers and empowering employees. This in turn allows retailers to refine the shopping experience, making it personalized, differentiated and seamless.

Retailers today face a much greater challenge than simply ensuring the offtake of goods and provision of services. They are responsible for making the entire process more about the "customer" by ensuring that the consumer is provided by a complete shopping experience.

So what is it that Microsoft Dynamics for Retail does that enables the retailer to focus on enhancing the shopping experience? Following are some of the business benefits that retailers gain by implementing Microsoft Dynamics AX:

1. It contributes to a significant improvement in employees' performance by providing employees with role-tailored tools and information, and facilitating them to effectively connect with customers and suppliers.
2. By providing a complete, real-time view of all retail operations, Dynamics AX assists retail owners in making rapid yet informed business decisions.
3. Dynamics AX integrates purchase and production with stock planning, thus improving stock forecasting and ensuring that retailers are able to maintain the right stock levels.
4. All in all, Dynamics AX allows retailers to maintain lasting customer relationships and ensures high levels of customer satisfaction.
5. By seamlessly integrating all business functions, Microsoft Dynamics AX leads to higher sales and gross margins.